The details of Liverpool’s contract with Nike have been revealed, with the Reds set to release collaborations with several Nike brands and also a US Sports Team.
Liverpool won a court battle with New Balance to confirm their huge new deal with Nike that will run from next season, which will be the biggest in the club’s history.
Footy Headlines have revealed several details of the new deal for Liverpool, including the fact it will include a collaboration with an as yet unknown US Sports Team.
The contract will involve:
Produce Licensed products under at least 2 global Nike-controlled brands (e.g. Nike and Converse)-
Produce Licensed Products in collaboration with third party brand(s), including in association with a major US sports team located in a major US market;-
Market LFC and/or Licensed Products through marketing initiatives featuring not less than three (3) non-football global superstar athletes and influencers of the calibre of Lebron James, Serena Williams, Drake, etc.…….;
Read Liverpool’s verdict
This is exciting for Liverpool, especially with the amount of revenue this deal could bring in.
As for the US Sports Team, it is likely to be a side in the Boston area, especially thanks to the fact it is the Liverpool ownership’s hometown.
The Boston Red Sox would be the most likely, but it could also be a team like the New England Patriots, with American Football being especially popular in the UK.
